70 years – 70 icons: The Swiss Porsche anniversary book

A Porsche gathering – unique anywhere in the world – took place in August 2018 at AMAG Schinznach-Bad, where a sports car was on display from every year since 1948. What made this possible was the friendly contacts maintained by AMAG with its Porsche customers and the Porsche Club Switzerland. From mid-December, a comprehensive book will be available to all those who missed the event or would like to relive it in book form.

Porsche has been fascinating us for 70 years, as visitors to the fifth Porsche Classic Day in Schinznach-Bad found out. What made it unique was that 70 sports cars from 70 years were on display. The organisers used this event to produce a book that has captured the magic of this event and the Porsche marque in words and pictures and deserves a place on every Porsche fan’s coffee table.

This collector’s book ‘70 Jahre – 70 Ikonen: Porsche bei der AMAG Schinznach-Bad’ will be released in mid-December, in time for Christmas. Covering 280 pages, it provides an insight into the story of Porsche in Switzerland and the history of the marque. Each of the 70 models is presented individually with high-quality photos and technical profiles. Porsche drivers also tell us about their personal fascination with the Stuttgart-based marque. And advertising visuals from the Porsche archive show how effortlessly Porsche’s marketing has been updated over the years, resulting in a true icon.

This book, a must in any collection of Porsche books, is available exclusively in German for CHF 49 (+ postage) in Switzerland via shop.amag.ch or the Porsche Service Center Schinznach-Bad. From the 14.12. it is available internationally via amazon.de.

Hardback: 280 pages
First edition, language: German
Size: 28.8 x 2.3 x 21.5 cm
ISBN: 978-3-033-07055-4